The San Francisco Travel Association and the city’s hospitality industry are planning to host the U.S. Travel Association’s International Pow Wow on May 21-25, 2011. Known worldwide in the travel industry as the major marketplace for transacting inbound U.S. travel business, the event is expected to generate more than $350 million in tourism for San Francisco over the next three years.
More than 1,100 international and domestic tour operators from 70 countries will “shop” the largest travel industry trade show in North America inside Moscone Center with representatives from more than 1,000 U.S. travel organizations from every corner of the U.S. More than 400 international and domestic travel journalists will also attend to report on the event and the destination.
“For San Francisco’s tourism industry, this is most valuable event we could have,” said San Francisco Travel President and CEO Joe D’Alessandro. “It’s not an especially large group by San Francisco standards – about 5,000 people total – but it is extremely important for the city’s number one industry, tourism.”
Two of the major (Gold) sponsors happen to be Hyatt Hotels San Francisco and Red & White Fleet.
